Customer Care
Sales and Marketing deliver
customers to your business, but your Customer Support department develops
the relationships that create customer loyalty and generate repeat sales
from these customers. With the costs of acquiring customers seven times
higher than retaining them, solutions must be designed to help your
personnel build one-on-one relationships to retain, understand and obtain
new customers.
Contact Management
ACCPAC CRM provides real-time
access to relevant customer data including purchases, call and escalation
history, interactions, multiple contacts, support cases, e-mail and
documents sent and received, and sales opportunities. ACCPAC CRM Care
makes the most of your interactions with customers. To deliver service
beyond your customers’ expectations and exceed your customer support
performance goals, service professionals must have the most up-to-date and
complete customer data at their fingertips. Data that helps them
effectively resolve service issues—and create sales, cross-sell or
up-sell products. After all, customers interact with your support team
more frequently than with anyone else in your company. ACCPAC CRM
Care enables your organization to build solid relationships with
customers.
Document Library
ACCPAC CRM Document Library
provides a central repository for files from thank you letters to e-mail
direct-marketing campaigns. Documents are contained in a central location
giving an enterprise-wide reference site to materials sent to, and
received from customers. ACCPAC CRM allows you to store white-papers,
FAQs’, marketing materials, technical documents, quotes,
pricing—whatever it is the team needs—in the Document Library for
immediate access to support resources. Send addressed invitations,
thank you notes and letters to one or multiple contacts through the
mail-merge feature. The Drag-and-Drop feature allows you to drop documents
from anywhere in your Windows® system directly into a
client’s record, automatically logging a communication with a customer
and placing the document in the library were it is accessible across your
enterprise.
Time Management
ACCPAC CRM Care provides an
interactive calendar, which integrates with Microsoft® Outlook®,
synchronizing tasks, appointments, cases and calls for all users.
Users can pre-set onscreen reminder notifications, which alert them of
pending tasks. Filter and sort options allow users to manipulate onscreen
data to the individual’s preferences. ACCPAC CRM gives your staff the
ability to resolve customers’ calls immediately, escalate and prioritize
issues and reduce the amount of time to resolve each call, all of this
increasing customer loyalty and confidence. Through the user-friendly
interface, recent history buttons, call and e-mail interaction logs, and
hypertext search capabilities, ACCPAC CRM keeps critical information at
your fingertips—helping customer-support professionals find what they
need, when they need it.
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